Speciality Teams
Metaverse / Entertainment
For attorneys to be able to legally and practically provide support for the field of entertainment, we need not only to have extensive legal knowledge of the Japanese Contract Act, the Japanese Criminal Law, and especially the Japanese Intellectual Property Basic Act but also to have an in-depth understanding of industries, businesses and business practices.
Especially for the Metaverse, it is considered to be “another world” that broadens the possibilities of entertainment. Also, it gains a lot of attention from various industries in the world as one of the new business opportunities besides entertainment. People are expecting great things from the Metaverse if it is integrated with blockchain technologies. Also, it is expected that the Metaverse can be one of the milestones to represent the upcoming era called “Web3”.
Therefore in GVA, attorneys who are well acquainted with entertainment and the Japanese Intellectual Property Basic Act work together in a team, learning about cutting-edge areas like the Metaverse and updates their knowledge to provide pluralistic and multifaceted legal support to companies, from long-established listed companies to up-and-coming startups. We provide our support according to the client’s business cycle, business fields, and business models.

Practice Areas
Metaverse・XR(VR・AR・MR)
- Rights handling for Metaverse space
- Rights handling for game development and operation
- Rights handling for software development
- Rights handling for Metaverse Assets, XR Objects and Avaters
- Handling of related party transactions
- Notation on Terms of Service (Use), Privacy Policy and the Japanese Act on Specified Commercial Transactions, Preparation of notacitn on the Japanse Payment Services Act
- Preparation of contracts related to activities on the Metaverse
Entertainment, Media and eSports
- Handling issues regarding copyright and negotiation for event management, music streaming, etc.
- Establishment of guidelines for the use of copyrighted materials
- Preparation of sponsorship agreements and other agreements on various contents
- Negotiation regarding disputes related to intellectual property rights
- Requests for removal of videos due to copyright infringement, etc.
- Investigation of copyright infringement in media and various contents
Platform Business
- Handling of copyrights between the operator and users
- Establishment of rules regarding the secondary use of copyrighted materials
- Preparation of license agreements on master rights
- Preparation of Business Partnership Agreements on the linkage with external material supply sites
VTuber・YouTuber
- Preparation of contracts with creators (illustrators, modelers, etc.)
- Preparation of contracts regarding character goods sales
- Preparation of outsourcing agreements on entertainers
- Consultation on policies regarding the management of entertainers
- Preparation of transfer contracts on music copyrights, master license, and other intellectual property rights
- Support for policy decisions and preparation of various notices and notifications
- Responding to requests for defamation removal and Demand for Disclosure of Identification Information of the Sender
- Consultation on countermeasures against flaming
Others
- Application and examination of trademark registration
- Application and examination of design registration
- Dispute resolution (invalidation of trials, revocation of trials, litigation rescinding the trial decision, infringement litigation for patents, trademarks, designs, etc.)
Achievements
Case Examples
- Drafting of Cast Agreements on Metaverse platform
- Handling and negotiation of copyrights for the management of eSports tournaments
- Handling and negotiation of copyrights for music and karaoke streaming
- Participation in working groups on AR
- Research and reporting on guideline for AR
- Research and reporting on guideline concerning game streamings
- Rights handling concerning XR objects and avatars
- Preparation of legal opinions on the legality of XR services
- Research on rights related to point cloud data (feature point data)
- Preparation of joint research agreements, etc.
- Advice on transactions among parties in relation to the industry structure
- Preparation of outsourcing agreements on the creation of characters and illustrations
- Preparation of outsourcing agreements on the creation of Live2D models
- Preparation of outsourcing agreements on the creation of 3D models
- Preparation of contracts on the sales of cartoon character goods
- Support for determining the content of outsourcing agreements on artists management and preparation of outsourcing agreements
- Consultation on policies regarding artists management
- Confirmation of the contents of announcements and notices regarding businesses operated by VTubers and support for policy decisions
- Consultation on countermeasures against flaming
- Request for the removal of movies due to the infringement of copyright against the platform
- Responding to requests for defamation removal and Demand for Disclosure of Identification Information of the Sender
- Correspondence over patent disputes
- Correspondence over system development disputes
- Correspondence over game production disputes between companies
- Applications for trademark registrations
- Examinations of trademark registrations
- Correspondence on the cancellation of trials on trademarks
- Correspondence on the invalidation of trials on trademarks
- Correspondence on litigation rescinding trial decisions regarding trademarks
- Application for design registration
- Filing petitions for invalidating a trial on designs
Support package
VTubers/YouTubers Support Package
- Providing a support system by attorneys who are familiar with the industry
Seminars
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