Clients
Advertising Regulations / Premium Regulations
Along with the rapid evolution of IT, EC (e-commerce) like internet shopping is widely spreading, and devices like smartphones are available to many people these days. As a result, it became easily to post the advertisement of products or services than in the past.
Moreover, we see a numerous number of advertisement than ever.
Along with that, many consumers are becoming the victim of problematic flooding advertisement. Supervision over premium regulatory has tightened, and extortion by Japanese Consumer Affairs and Japanese supervisory authority has been increasing. Some of those extortions result in an arrest.
Advertising review is now required in due diligence for listing examinations and M&A.
In addition, there is the sheer volume of laws and regulations available in relation to advertisement regulations (notification, guideline, industry standards, fair competition code, the Japanese Act against Unjustifiable Premiums and Misleading Representations, the Japanese Act on Securing Quality, Efficacy and Safety of Products Including Pharmaceuticals and Medical Devices, the Japanese Food Sanitation Act), and rules are complicated and difficult to understand.
Hence, it is difficult to understand exactly what is the details of advertising regulations to create and check advertisement. In reality, not many attorneys are familiar with those advertisement regulations.
However, GVA Law Offices provides support in checking advertisement by attorneys who are familiar with advertisement regulations, provides tools for companies utilizing advertisement to precisely and efficiently create and check those created advertisement, and provides support in establishing corporate structures.
